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The Real Estate Digital Marketing Program will provide both real estate and non-real estate professionals with the understanding of how to leverage on and manage various digital marketing channels for your business and marketing needs. You will also be able to improve your marketing and communications capabilities using digital channels to drive your businesses.

The course will be relevant to real estate professionals and business owners who are new to digital marketing and are keen to learn how different channels can fit together across digital disciplines.

The Program is meant to teach participants on how to leverage on social media platforms to attract leads, engage with prospective client, boost sales and follow up with clients to build good customer relationship that will attract more sales.

By the end of the program, participants are expected to start working independently as digital marketing expert.

Course Objectives

The aim of this digital marketing course is to provide participants with a clearly defined set of practical digital skills which can be leveraged immediately to drive sales and increase brand awareness.
  • Participants should be able to strategically design content that will generate leads and potential clients.
  • To successfully incorporate technology into their businesses to meet customers satisfaction.
  • Participant would be well equipped in identifying the risk and challenges associated with using social media tools.

Who Should Attend?

This program is relevant for:
  • Real Estate Professional such as Agents, Estate Surveyors Valuers, Contractors, Builders, Surveyors, Real Estate Companies Etc.
  • Would be Real Estate Professionals
  • Anyone responsible for developing and implementing organisation’s online strategy.
  • Business owners/Entrepreneurs who need to maximize online channels for growing their business.
  • Traditional Marketers and Sales Executives
  • Professionals who need to understand Digital Marketing or get more out of their Digital channels.

Course Curriculum

Module 1 - Internet Marketing Concepts & Techniques
Module 1 (REDMP) Details 00:00:00
Module 2 - Inbound Marketing Strategy for Real Estate
Module 2 (REDMP) Details 00:00:00
Module 3 - Social Media for Real Estate Business
Module 3 (REDMP) Details 00:00:00
Module 4 - Using Google as a Sales Engine
Module 4 (REDMP) Details 00:00:00
Module 5 - Attracting Potential Client and Lead Generation
Module 5 (REDMP) Details 00:00:00
Module 6 - Email Marketing for Real Estate
Module 6 (REDMP) Details 00:00:00
Module 7 - Using Videos for Conversion in Real Estate Business
Module 7 (REDMP) Details 00:00:00

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